White ink tattoos have been a new sensation.  It gives one the opportunity to get a tattoo without it being super noticeable.

A white ink tattoo is a tattoo that has been done entirely in white ink. Depending on the skill of the tattoo artist and the complexion of the customer, this type of tattoo can look quite distinctive. Most white ink tattoos look like scars, and they are sometimes mistaken for brandings; many people who get these tattoos get them for this very reason. If you are considering a white ink tattoo, you need to do your research very carefully, because it is easy for these tattoos to go very, very wrong.

Many tattoo artists who do these tattoos say that they look best on people with pale skin and that it is a good idea to place them on an area of the body which is not frequently exposed to sunlight. Excessive sun exposure can fade the tattoo, causing it to disappear entirely or creating a strange tint of brown or yellow, depending on the ink used.